Tseung Kwan O East Point City | East Point City's "Trendy Summer Festival" features three major themed entertainment activities that will run throughout the summer.

Description

As the summer heatwave sweeps across the city, East Point City in Tseung Kwan O is hosting a grand three-month-long "East Point City Summer Fun Festival" from now until September 27th, bringing the hottest summer event to fun enthusiasts and anime fans throughout Hong Kong! The event is divided into three phases. The first phase, from now until August 2nd, features East Point City's first-ever collaboration with popular digital gashapon brand DGG by LBUY for the "Summer Switch On! Card Gashapon Festival." Nearly 500 digital gashapon machines will be on display, making it the largest in the area, covering over 50 of the city's most popular anime and cartoon IPs. The event will also include a Nintendo Switch 2 demo area, a Pokémon rating card exhibition, and vending machines, transforming East Point City's atrium into a large-scale digital gashapon carnival combining gashapon fun, gaming experiences, and collectible appreciation.

Continuing the summer fervor, the second phase of the "Trendy Toy Summer Festival" will kick off from August 4th to 28th. East Point City, in collaboration with the popular local market brand LOCOLOCO, will host the grand "Retro Fun Festival," transforming the mall's atrium into a nostalgic market. Dozens of popular local traditional foods and handcrafted design brands will be featured, along with a "Beyblade Free Battle Zone" and a "Card Exchange Zone," offering a warm and story-filled experience for toy enthusiasts who love fun and treasure hunting.

From September 4th to 27th, the grand finale will be the "Large-Scale Toy Brand Exhibition," featuring three 1:1 anime photo zones that vividly recreate classic scenes from popular anime, immersing fans in the anime world. This immersive photo experience is sure to captivate anime fans across the city. The product display area will showcase various latest models and unreleased items. A pop-up shop will also be available, exclusively selling event-limited merchandise – a must-visit for collectors. This summer, East Point City is sure to become a pilgrimage hotspot for trendy toy enthusiasts and anime fans!

The first phase of the "Summer Switch On! Card Gashapon Festival" is a large-scale digital gashapon carnival featuring nearly 500 gashapon machines, with key models making their debut.

From now until August 2nd, East Point City is collaborating with digital gashapon brand DGG by LBUY for the first time to host the "Summer Switch On! Card Gashapon Festival," bringing an unprecedented gashapon experience to gashapon enthusiasts across the city. During the event, nearly 500 digital gashapon machines will be set up in the mall's atrium on the first floor, featuring hundreds of popular anime and cartoon licensed IP gashapon sets. The lineup is impressive, covering both current hot items and timeless classics, and also introducing many highly anticipated gashapon sets making their Hong Kong debut. These include the wildly popular Chiikawa, the adorable Mofusand, the sweet and cute Sanrio series, classic Disney characters, the ever-present Doraemon, the wildly popular Kirby, the thrilling Demon Slayer, and the impactful Marvel superhero series. Whether you prefer cute and heartwarming themes, classic Japanese anime, or American superhero comics, the event boasts over 50 popular series to satisfy fans and collectors of all ages, ensuring a memorable experience.

The Pokémon rating card exhibition makes its debut! Paired with popular vending machines, it creates a must-visit pilgrimage zone for trainers.

The "Summer Switch On! Card Gacha Festival" also features the highly anticipated Pokémon zone, sure to ignite a frenzy among trainers citywide! The exhibition showcases a collection of rare Pokémon rating cards, featuring a wide selection of highly rated cards authenticated by professional rating agencies. These include rare cards, foil cards, and popular Pokémon characters, each a precious gem, offering trainers a glimpse into the collectible value and allure of these cards. A Pokémon card vending machine is also available, allowing fans to conveniently purchase their favorite cards on the spot and add them to their collections—perhaps even discovering hidden treasures!

Switch 2 Demo Zone Makes its Grand Debut: Experience Next-Gen Gaming Firsthand

Attention gamers! A dedicated Nintendo zone will feature a Switch 2 demo area, allowing participants to be among the first to experience the smooth controls and innovative features of the latest console and personally feel the extraordinary charm of next-generation gaming. Whether you're looking for stunning visuals or innovative gameplay, the Switch 2 demo area will deliver the most direct gaming enjoyment. A Switch game sales area will also be available, offering a wide selection of popular games and accessories, allowing players to leave satisfied and fulfilling both their desire to try and collect.

East Point City "DGG by LBUY Summer Switch On! Card Gashapon Festival"

Dates: Now until August 2nd
Opening Hours: 10am – 10pm
Location: East Point City, Level 1 Atrium

Phase Two "Retro Play Festival" to Launch in August: Featuring Popular Local Traditional Foods and Nostalgic Items, Plus Spinning Top Battles and Card Exchange Areas

Continuing the summer fervor, East Point City's "Trendy Summer Festival" Phase Two will take place from August 4th to 28th, collaborating with the popular local market brand LOCOLOCO to host the grand "Playback! Retro Play Festival." The mall's Level 1 Atrium will transform into a nostalgic play market. Participating brands boast diverse characteristics, including Eight Immortals Bakery, renowned for its handmade Chinese pastries and preserving the traditional Hong Kong teahouse flavor; Cashew Master, a premium nut brand manufactured in Hong Kong and exported worldwide; and Zhenshi Honey, specializing in pure natural local honey. In terms of handmade food, Cheung Chau Master's Glutinous Rice Balls are made fresh daily by hand, featuring thin skin and delicious fillings; Lung Kee Egg Rolls adhere to traditional techniques, hand-rolling their signature egg rolls for a rich egg flavor; and Taiwanese Pork Paper is the first to offer freshly baked, Taiwanese-style pork paper, with an ultra-thin and crispy texture that is unforgettable.

The market also features dozens of local handmade and design brands, covering a diverse range of categories including handmade jewelry, textiles, skincare products, pet supplies, and packaged foods. The handcrafted brands are equally impressive—blossom_by_m.a.n.d.y collaborates with retro toys, creating highly saturated color schemes reminiscent of "Showa tokusatsu" and "nostalgic video games," evoking collective memories for toy enthusiasts; Woody Madam crafts personalized gifts from wood, its natural grain and colors making it an excellent material for creating sentimental gifts; He Diao Handmade combines traditional Japanese fabrics with modern visual art, each piece unique and full of surprises, offering a warm and story-filled shopping experience for treasure-hunting toy lovers. Smilo Handcrafted insists on entirely handmade production, with the owner personally responsible for design, material selection, cutting, sewing, and packaging, pouring their heart and soul into every step to ensure each pet scarf is unique and full of warmth. Floral.inart's animal-shaped diffuser stones are all uniquely handcrafted by designers, offering longer-lasting fragrances and high diffusion, providing a simultaneous visual and olfactory experience!

Beyblades and anime collectible cards have recently sparked a new craze, and the "Retro Playback Festival" also features a "Beyblade Free Battle Zone" and a "Card Exchange Zone," providing a space for fun-loving and treasure-hunting enthusiasts to freely battle and socialize. We cordially invite everyone to visit East Point City in August to slow down at the "Playback! Retro Playback Festival," savor the unique charm of traditional Hong Kong cuisine and handicrafts, and embark on a nostalgic treasure hunt!

East Point City x LOCOLOCO "Playback! Retro Playback Festival"
Dates: August 4th to 28th
Opening Hours: 12nn – 8pm
Location: East Point City, Level 1 Atrium

Phase Three – September's Grand Finale: Major Toy Brands Take the Stage! Three Special Zones Are Set to Create a Citywide Sensation

The grand finale of the Trendy Toy Summer Festival, a major toy brand exhibition, will be held at East Point City from September 4th to 27th. Featuring a wide range of popular anime series, covering various popular themes, the exhibition will cater to diverse anime fan preferences. Three 1:1 anime photo zones will be set up, stunningly recreating classic scenes from many popular anime, immersing fans in the anime world. This immersive photo experience is sure to captivate anime fans throughout the city. The product display area will showcase various latest models and unreleased items, a must-see for collectors to preview the latest masterpieces. A pop-up shop will also be available, exclusively selling event-exclusive merchandise – fans eagerly anticipate a shopping frenzy!

East Point City Large-Scale Toy Brand Exhibition

Dates: September 4-27
Opening Hours: 12nn – 9pm
Location: East Point City, Level 1 Atrium

"4 Major Trendy Toy Consumption Benefits" - Rewards Over HK$500,000 including trendy electronic products, gashapon tickets, and e-vouchers

To further enhance the summer experience for trendy toy enthusiasts and anime fans, East Point City is launching a variety of "Multiple Trendy Toy Consumption Benefits" during the "Trendy Toy Summer Festival," offering multiple consumption rewards worth over HK$500,000. The more you spend, the more you win! Join the summer trendy toy craze!